YouTube has started rolling out a subtle new feature in embedded video players. At anytime you push pause, you’ll see a new arrow icon that, when clicked, will open the deep-link for the YouTube page the video lives on in a new window or tab. Because it’s the same size as the play button, it might take away from the prominent call-to-action to resume playback. So far, I’ve only seen it on the newer player UI, and is most likely not planned to be implemented in the older players, but it’s definitely a great feature.
Jeff Soo | 7 Comments »